Job Description
At TreviPay, we believe loyalty begins at the payment. Thousands of sellers use our global B2B payments and invoicing network to provide choice and convenience to buyers, open new markets and automate accounts receivables. With integrations to top eCommerce and ERP solutions and flexible trade credit options, TreviPay brings 40 years of experience serving leaders in manufacturing, retail and transportation.
Every day, TreviPay employees are challenged and empowered in a supportive, collaborative, entrepreneurial environment.
Our marketing team is looking for a
Email Marketing Specialist to be responsible for the day-to-day implementation and management of TreviPay's Marketo marketing automation platform.
Working in collaboration with internal teams, you will assist with planning and developing marketing materials, campaigns, and promotions within Marketo. You will collaborate with various stakeholders to ensure marketing strategy and organizational goals are aligned and analyze marketing data to track and evaluate results.
Ideally, you are passionate about email marketing, online advertising, analytics, and driving measurable results at a large scale.
The job responsibilities for the Email Marketing Specialist are as follows: oManage lead generation via forms through workflows and automation
oOwn and perform all aspects of email campaigns including segmentation, strategy and email creation
oSegment lists based on demographic and firmographic data and behaviors like past email engagement, website visits and intent data
oDesign and implement test plans (A/B and multivariate)
oWork to minimize list decay and unsubscribes while increasing the performance of our email sends
oMaintain regular measurement of the ROI of campaigns and deliver regular reports of campaign results
We are looking for the following in the ideal candidate: oBachelor's degree in marketing or related field
o2-5 years of experience executing marketing campaigns in Marketo
oMarketo certifications preferred
oKnowledge of Salesforce CRM preferred
oExcellent grasp of best practices for email marketing and design (CAN-SPAM, GDPR, subject line testing, ALT tags, image optimization, etc.)
oExperience with multivariate test setups to measure incremental value of email campaigns
oFast Learner – Can achieve power-user status on multiple tools quickly
Why you will love working at TreviPay
- Competitive salary
- Paid parental leave
- Generous paid time off
- Medical, dental, vision, FSA, Life/AD&D, long and short term disability
- 401K matching
- Employee referral program
At TreviPay We Believe - in saying yes to unique and challenging requirements
- empowered team members are creative team members
- our products make the customer’s day just a little bit better
- work/life balance makes us all more effective
TreviPay is an Equal Opportunity and Affirmative Action Employer. We welcome all veterans and disabled applicants. Individuals with disabilities will be provided reasonable accommodation to participate in the job application and/or interview process. Please contact [email protected] to request an accommodation.
Job Tags
Temporary work, Flexible hours,